30 Day Traffic Secrets Challenge!

Hello Everyone! In my last post, I hinted about some pretty awesome projects going on behind the scenes at Th3 Record. I am excited to finally be able to share with you one of those amazing opportunities.

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Use this link to pick up your free copy!

Let the Challenge Begin!

I have partnered with Russell Brunson to read his book, Traffic Secrets: The Underground Playbook for Filling Your Websites and Funnels with Your Dream Customers, and try his 30 day Traffic Building Challenge. And I have to admit, I was pleasantly surprised by how much progress I have made growing my audience already; It has only been 3 weeks!

Now, you may be asking who is Russell Brunson and why is his book worth reading? Let me tell you a little about what makes this man worth listening to. Russell is a Best-Selling Author and the CEO of a 100 million dollar software company called ClickFunnels, which launched in 2014. Just by using the traffic funnel method he developed in college. Traffic Secrets shares the funnel methods he used to grow his business so big, in such a short amount of time.

What Makes His Method Stand Out?

It’s about going to the customers, and building relationships and lasting connections, or funnels. Not sitting back and waiting for them to find you. Out of all the other books I have read on boosting traffic, I really feel like Traffic Secrets has helped me make the most progress; since starting my journey 6 months ago. I think it works so well, because it is about building relationships and connections. Building, instead of buying is always a better option in my humble opinion.

I have found other methods confusing and they seem to be based on paying for traffic, or juggling SEO, without building a relationship with their audience first. I know I can’t sit back and wait for traffic to come to me, but spending a ton of money on ads is not something I am in a position to do, and SEO is way too complicated. I just never really knew how to start tracking my audience down.

Thanks to Russell’s book Traffic Secrets I am finally able to understand the steps I need to take to build my funnels, without having to spend a ton of money on advertising; or mess with complicated algorithms.

The Dream 100!

The most important theme Russell talks about in Traffic Secrets is how to find your Dream 100. When you get in front of your dream 100, you can get your message in front of the people who will benefit the most, right?

If you are selling baseball cards, you want to find the collectors. Where are they hanging out? Find their forums, their social media groups, talk to them, ask them questions. This is how people start to notice you.

It’s not just about getting in front of your audience though. Once you are there what can you offer them? Not only what can you offer them, but what can you offer them that is better than other offers? This is where Russell starts talking about your hook, your story, and your offer.

Hook, Story, Offer

This is the last part I want to talk about, because it has really helped me and it is such a huge part in making this system work. This is where Russell really got my attention, because hooks and stories are a writer’s bread and butter right? This was where I knew I needed the most help, if I wanted to connect with my dream 100, and build my traffic funnels.

Hook
Story
Offer

What’s Your Hook?

The hook is where I struggle the most. Like many of us, if we’re being completely honest, you wouldn’t be reading this if you weren’t trying to figure out how to market your product. Its all about the hook.

“…The thing that grabs someone’s attention, so you can tell them a story.”
Russell Brunson

As a writer, you already use hooks in your stories. You now, those lines that you use to keep the audience wondering what’s going to happen next. Those are hooks too; the same strategy just used differently.

What’s Your Story?

If you don’t actually have a book or anything to sell really, you start focusing on what you can actually offer to people. That process is my story. Right now all I have to offer is information I have curated, but in the future I will have a book to market. While I work on my manuscript, I also need to focus on building relationships, in order to get my book to the fight funnels when I finally get to release it.

My story right now is my journey starting my writing career. I want to share what I learn with other writers, and share the things that have worked for me along the way. I want to help other writers by helping them. I like to motivate people, and encourage them. I love helping people achieve their goals, because it keeps me wanting to achieve mine. It is as much for me, as it is for all of you.

In Traffic Secrets Russell talks about finding new ways to reach your audience, which is what inspired me to begin my podcast. Podcasting is a much less saturated market, and it’s a great way to interact with my readers. Bringing my words off the page, and into your ears, making my message feel more personal. (At least that is my hope.)

Why Should They Buy It?

Giving your product value is important, this is where your offer comes in. In Traffic Secrets Russell explains the key to it all, once you have them hooked, and you build the relationship with your story; you give them the offer. Again this is a spot that I was struggling in, and still am to be honest, but I am working on it. I know it just takes time and practice.

Any Progress Is Good Progress

While I still have a long way to go, I really am glad I had this opportunity to partner with Russell. As I slowly implement his strategies, it is a learning process after all, I have noticed a definite change in my traffic. Building funnels is a slow process, but with each new funnel, I see more growth; which is a win in my book.

I definitely recommend Russell Brunson’s book, Traffic Secrets: The Underground Playbook for Filling Your Websites and Funnels with Your Dream Customers, and try his 30 day Traffic Building Challenge. You can pick your free copy here, you just pay shipping and handling. It really is such a great book to read if you are struggling to reach your target audience.

Thanks for stopping in. Have a wonderful day.